Northern Trail Outfitters wants to create a template for the Christmas season to send out four times, each with different content. Northern Trail Outfitters would create the template in the my templates folder under the Content tab. After clicking Create on the tool bar, they see a screen similar to this:
Northern Trail Outfitters names its template and then selects either the Use template editor, which allows them to create a template using existing layouts, or Paste HTML, which lets them create a template using HTML coding.
They choose Use template editor. After they create their template, they're faced with a blank template page:
To add images or content to their template, they click the buttons on the Tool Bar to customize the look and feel.
Northern Trail Outfitters adds a header and does nothing else to the email. The template appears like this:
Northern Trails is now free to use this template and add customized content for each email send. If they wanted to add color, borders, or any other element, they could use the tool bar to customize their template.
The template is saved in the application, and they are free to move on to creating their email.